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CHA-NO-WA

PRODUCED 2022

茶の環
老舗茶舗から生まれた抹茶専門店のパッケージ。現代性を考慮しながら、抹茶を挽く石臼の模様をモチーフに良質な抹茶を扱っていることを視覚的に表現。

cha-no-wa
A package for a matcha specialty store born from a long-established tea shop. While considering the modernity, the design visually expresses that the shop handles high-quality matcha through the pattern of the stone mill that is used to grind matcha as a motif.

CLIENT cha-no-wa
CREATIVE DIRECTOR Yukihiko Aizawa
DIRECTOR China Nagata
DESIGNER Yukihiko Aizawa, Chisa Matsutani